22 Immutable Laws of Marketing: Book Review

POSTED BY Joel on Jul 20 under Good books

I recently read the “22 Immutable Laws of Marketing” and I think it can be summarized into one point: Be the first in your industry and if you aren’t, spin your product off into its own mini-industry.  Saved you 6 hours right there, thank me later.

“Remainder” by Tom McCarthy

POSTED BY Joel on Oct 21 under Good books

I just finished reading “Remainder” by Tom McCarthy. It is a novel about a man, who after he suffers a serious head trauma and receives a massive settlement to keep quiet about it, slowly goes mad. Or perhaps he slowly goes sane and the rest of us are the mad ones. I [...]

Ender’s Game

POSTED BY Joel on Sep 29 under Good books

I just finished reading Ender’s Game by Orson Scott Card. Great book and a fast read, I highly recommend it.
The story is about a young boy who has the greatest mind of any human alive, perhaps in history. Napoleon, Alexander the Great and Julius Caesar rolled up into one; except without their failings. [...]

New books incoming!

POSTED BY Joel on Sep 19 under Good books

I just ordered myself “Atlas Shrugged” and “Ender’s Game”.
Atlas Shrugged is the second, supposedly better book that follows the Fountainhead. My old roommate, Big Gay Brent, said that it was the best book he’s ever read and he rereads it twice a year. Andy Meade’s entire life philosophy revolves around this book. [...]

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