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Los Angeles Government SEO Agencies – Why You Need the Best

Thursday, March 20th, 2014
Posted in Uncategorized by Joel Gross

Is your government agency struggling to achieve prominent search engine rankings? It may be time to opt for a more specialized search engine optimization (SEO) firm. SEO was once a linear exercise, which involved little more than building inbound links and creating content, but in the last couple of years, it has become a complex game of cat-and-mouse, with agencies constantly trying to remain one step ahead of the ever-evolving Google curve. Because there are so many variables involved in achieving desirable search engine rankings, we’re seeing more and more niche SEO agencies. For instance, some specialize in ecommerce SEO, others in medical, and others in government. As the founder of a leading Los Angeles government SEO agency, I know all too well that SEO is not a one-size-fits-all practice, and you need a firm that understands the challenges unique to your enterprise.

Why You Need SEO

If your website has the coveted .gov suffix, you’re already at an inherent advantage, as Google and other search engines place a high level of authority on these types of sites. But that doesn’t mean that you’re automatically going to dominate the search engine rankings for all of the terms relevant to your service. For instance, let’s say that you represent the California Highway Patrol. If someone in L.A. receives a fix-it ticket, they will need to visit the local CHP station to verify that they have made the requested repairs. But if that individual types “Los Angeles fix-it ticket” into Google, the CHP website doesn’t even appear on the first 10 pages of Google listings (as of this writing). Millions of people may be browsing the search engines for your service as we speak, but to no avail.

Why Government SEO

It’s easy to understand why you need SEO, but why is it so important to go with government SEO? Given my position with one of the leading Los Angeles government SEO agencies, I get asked this question quite often, and the answer is simple. You need a firm that understands how to zero in on the precise audience for your service, and that is capable of conducting the kind of pinpoint keyword research necessary to determine exactly what your target audience is searching for. The firm must understand how to properly manage content creation, citation building and even schema markups. Government websites have specific demands that are unheard of in other industries, and it’s extremely important that you partner with a firm that actually knows what it’s doing.

Consider Coalition Technologies

As previously mentioned, Coalition Technologies is one of the leading Los Angeles government SEO agencies. We have worked with leading agencies in Los Angeles and throughout the nation, and we have helped fledgling websites to dominate the search rankings where they previously couldn’t even break the top 100. Give us a call at (877) 989-7187 and we’ll give you a free quote. We’ll share our strategies and lay out a game plan for your government agency.