Number One Mistake in Online Marketing
The biggest mistake I see being made by online marketers today is pursuing only one tactic to the exclusion of others. Â Some people focus only on SEM and ignore social media, some who focus on analytics optimization ignore viral content, and some focus only on PR to the exclusion of SEO. Â Each tactic has its pros and cons, and those who combine two or more tactics in their efforts see their results multiplied. Â For instance, SEO and public relations should go hand in hand. Â Public relations is a great way to get new links for SEO and SEO is a great way to get word out to people who are interested in your product or service. Â Be smart and layer these tactics on top of each other.
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